Voice of participant
Our approach to capturing, interpreting and using membership survey data.
The objectives of the programme are:
- to empower the sport system to respond to the wants and needs of customers.
- to embed processes that continually put the customer at the centre of decision making.
- to improve the development and delivery of products and services that meet the needs of customers.
- to complement and systematise existing customer information and the processes by which customer information is gathered and analysed.