We know that physical activity is incredibly important to both physical and mental health so how do we help our nation’s young women find their feet and feel confident moving their way? 

As they get older, young women cut back on a variety of activities, not just physical activity. Obtaining NCEA qualifications places greater demands on time and contributes to increased mental and emotional strain. Girls aged 15 to 17 years are also often thinking about part-time jobs as well. It’s no wonder that participation in organised sport and recreation activities becomes difficult. In fact by age 17, walking, running and fitness classes are the top three activities for this age and stage, all things they can take control of and do in their own time. 

It also won’t surprise you that fun and friendship are two of the main motivators for young women to continue participating in physical activity. However girls tell us participation for fun is not universally endorsed by adults in their lives. They feel the pressure to participate seriously and compete to achieve outcomes. So how can you as a parent or caregiver support your daughter to make her own life choices, and move her way? Here’s how: 

• Explore the research and understand what matters and what motivates young women. 
• Read articles from industry experts exploring a range of topics about females in the sport and recreation setting.

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