Stakeholder communications plan

11 June 2019

Eight-step communications planning framework.


Stakeholder communications plan (PDF)


  1. Setting communications objectives
  2. Setting key messages for the organisation
  3. De?ning and prioritising your key stakeholders
  4. Key messages for each stakeholder group
  5. Developing communications tactics for each stakeholder group
  6. Allocating budget and responsibilities
  7. Developing a quarterly communications calendar
  8. Assessing results and adapting the plan